Wow this is pretty good, a couple of typographers and a stunt car driver make a font with a Toyota iQ. You can download the font they created here. Not entirely sure the type of people that this ad would appeal to – designers & boy racers, would be likely to buy an iQ.. but impressive bit of work none the less.
awesome… it’s a really elegant font too…. which to be honest was a bit of a surprise to me… shows that they planned it very well!